We are a leading Canadian marketing communications agency with a talent for turning heads, curating exceptional experiences, and making authentic connections between brands and the people who matter to them.
We work with big brands and brands who think big, to deliver results across five integrated divisions: PRAXIS PR, PRAXIS Digital, PRAXIS Live, PRAXIS Social and PRAXIS Collabs.
We help build and protect your brand. From reputation management to media relations with impact, we deliver breakthrough campaigns that keep our clients top of mind and in the news.
We host events that start conversations. We create premium, customized experiential activations that inspire media, influencers and consumers to engage with your brand. Virtual or in-person, we take care of every detail.
We know the right people to champion your brand. We build authentic connections with influencers, celebrities, media outlets, organizations and brands to create amplified and integrated campaigns. We leverage these partnerships to create storytelling opportunities that ladder up to your business objectives.
To launch the corporate partnership of Bowmore Single Malt Scotch and iconic automaker Aston Martin, and the release of Black Bowmore DB5 1962, PRAXIS executed a strategic 360 communications campaign that ultimately won a CPRS ACE Award.
PRAXIS assembled a stellar line up of influencers sharing their stories about culture and community in this award-winning campaign for Courvoisier. High-quality videos and static content were featured across Instagram, Twitter, Facebook, and YouTube.
To drive brand affinity and awareness for the latest bubly flavour launch in Canada, PRAXIS leveraged superstar Michael bubly Bublé with Canadian media; and sent a special deliveré to surprise and delight super fans, influencers, and media.
A tasting kit delivery full of surprises, including a DaVinci decoder, along with ‘The Speakeasy’, a premium virtual event experience drove mass awareness, consideration and purchase of Canadian Club’s 43 Year Old.